With just a week to go until this year’s Psych London conference, this blog post is dedicated to our lovely sponsors, to publicly thank them for making this possible.
Here at Chinwag Psych, we’re a picky bunch. Not just anyone can come along to sponsor Psych London, and we think our crop of sponsors are all a fantastic fit for Psych London. They all have a genuine passion for, interest in, and desire to see businesses use psychology and behavioural science to drive growth.
So without further ado, drumroll please…
One of London’s fastest growing and most promising technology companies, VisualDNA use psychology and data science to help companies better understand their customers. And with the world’s largest psychometric database (280 million customer profiles and counting!), they have the chops to back this up. VisualDNA are currently disrupting the marketing industry, and the financial and credit risk industry, with lots more on the horizon. For example, VisualDNA are currently using their psychometric profiling systems to help 30M unbanked people get access to credit, in 6 developing countries.
If you want to find out how VisualDNA are able to help you grow your business by understanding and profiling your customers, we suggest you reach out to them. Or, come along to Psych London to hear their Client Director, Ed Weatherall, share their wisdom on understanding your customers online.
Lumen Research are a trailblazing company focused on innovating in the ‘attention technology’ industry. For us mere mortals, this means that they use leading-edge eye tracking technology to understand exactly how your customers consumer your marketing communications. Long gone are the days of opinion and inference, Lumen have replaced these with hard facts that allow you to make concrete optimisations, to drive eyeballs, clicks, and ultimately sales.
Tel: 020 3287 5489
Many of you will know Millward Brown as the leading global research agency, specialising in advertising effectiveness, strategic communication, and media and brand equity research. What you may not know, is that in 2010, Millward Brown established their Global Neuroscience Practice, bringing clients cutting-edge insights, based on neuroscience and cognitive psychology. With an offering that covers automated facial coding, reaction time tasks, and eye tracking, Millward Brown go beyond conventional research to incorporate these latest neuroscience techniques. . This gives clients a fully rounded picture, and Sarah Walker, the Director of Millward Brown’s Global Neuroscience Practice, will be speaking at Psych London to show us how neuroscience can help brands tell better stories.
Millward Brown has grown to become the biggest neuromarketing agency in the world, operating in over 60 countries, and have completed over 5,000 projects for some of the world’s biggest clients. We’re proud to call them a sponsor of Psych London.
City University London
City University is not only ranked as one of London’s top 4 universities, but also comes in the top 5% globally. Unlike many of its peers, City University is committed to academic excellence, whilst also focusing heavily on creating links with the London business community.
City University are launching their brand new MSc in Behavioural Economics, a new course for September 2014. The course looks to apply psychological insights into human behaviour, investigating how people make economic decisions under various conditions of constraint. This field has emerged as an important area of modern economics, and City University aims for their graduates to be the leading lights in this increasingly important discipline. We’re extremely pleased to be involved with City University, helping to grow the discipline of behavioural economics for the next generation. For further information and to apply, visit here.
There you have it. Our wonderful sponsors, without whom Psych London would not be taking place. So do come along to meet our sponsors, and to learn the latest tips and tricks for using psychology and behavioural economics to drive business growth.
Tickets are available here. So join us, and rub shoulders with delegates from the Financial Times, Ogilvy, BT, Comic Relief, the BBC, Paypal, and Schuh.