PsychUp is back! This first gathering of 2014 takes place on 4th Feb at 6pm and it’s going to be a great way to start your Psych journey for the year with optimisation maestro, Craig Sullivan and colour psychology expert, Karen Haller.
In addition to presentations, there’s drinks, snacks and plenty of time for networking and chat. Early-bird tickets have almost sold out, so don’t wait too long to book.
If you’re interested in the power of psychology and neurological science when it’s combined with the business world then PsychUps are a great way of discovering more – friendly and informal, they’ll will help you understand the theory and get practical insight into how behavioural sciences can be applied to business.
Plus, there’s drinks, nibbles and a chance to network and chat with other speakers and delegates.
Coming up in Feb, we’re thrilled to welcome Karen Haller who is one of the leading authorities in the field of applied colour psychology, helping business owners worldwide create remarkable brand personalities.
As their colour psychology expert, Karen represents clients to the media and outside authorities. She has consulted, trained and worked on campaigns for prestigious brands such as 3M Post-it, Thomas Pink, Humanscale and Dulux.
Her presentation ‘The Colour of Money’ will highlight the importance of colour with regards to purchase behaviour and how, by colour alone, you can attract or repel your ideal customer.
We’ve also managed to snap up Craig Sullivan. A regular at the Psych Conference, his energetic style and passion, as well as his engaging presentation style and practical tips means his talks never fail to entertain. He takes optimisation very seriously, as his twitter handle @OptimiseOrDie would suggest.
Craig has been blending Psychological techniques, UX, Analytics, Split Testing and Conversion Optimisation since 2006. He’s also been building teams, launching products and hacking the growth of websites for companies like LOVEFiLM, John Lewis and Waitrose for nearly 12 years.
We’re looking forward to seeing you there. If you’d like to submit questions in advance, have suggestions of speakers for future events or would like to sponsor PsychUp, drop us a line.
Photo (cc) David Quirós on Flickr
