Next week Alex Sass will be speaking at the November Edition of PsychUp, we caught up with him to ask some questions to whet your whistle for the big day (Nov 12). If you haven’t already snapped up a ticket, don’t fret, there are still a few more available. Get your’s here. Over to Alex... What will you be talking about at the PsychUp? I will be talking about how an … [Read more...] about PsychUp: Social Phobia. A Digital Marketer’s Best Friend?
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Chinwag Psych Interview: Antony Mayfield & Chris Schaumann “Design your Day”
Antony Mayfield - “Design your Day” eBook. What is the five-step design thinking process? The five-step design thinking process is a simple model of the approach a designer might take to solving a problem: 1.Discovery - trying to understand as much as you can about the challenge you face. 2.Defining the challenge – working out best way to describe, and finding the right … [Read more...] about Chinwag Psych Interview: Antony Mayfield & Chris Schaumann “Design your Day”
Chinwag Psych: Simon White Interview “When Behavioural Economics meets Marketing Models”
Got your ticket for the Chinwag Psych, May 9 event yet? If you don't want to miss out, you can grab yours here and get ready to find out about how machine learning, psychology and neuroscience can change the way you conduct business for the better. One of our must-see speakers is Simon White, European Planning Chief at DraftFCB. He will be sharing his expertise around … [Read more...] about Chinwag Psych: Simon White Interview “When Behavioural Economics meets Marketing Models”
Behind You! Design Drives Online Sales
Chinwag Psych's very own Nathalie Nahai has given us a taster of what she'll be talking about at the conference. Have a read about the importance of a website's design and how it can influence what customers buy. The background image and colour of your site can prime consumers, claims new research. With a boom in commercial websites and the range of products on offer, how do … [Read more...] about Behind You! Design Drives Online Sales
Chinwag Psych Reading Material Round-Up
Chinwag Psych May 9, is a conference and online publication covering psychology, neuroscience and machine learning for business and marketing. To give you a run down of the most interesting articles on the internet this week Jamillah has curated a list for your reading pleasure. To grab a ticket for the event there are some great deals available, simply click here, to find … [Read more...] about Chinwag Psych Reading Material Round-Up