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Psychmatters

Where Behavioural Science Meets Business

Psychmatters

Psychology, Behavioural Science, Artifical Intelligence & Machine Learning explained for Business

Psychology

Interview: Simon Hill – “I don’t work in your team but I can help you”

3 June 2013 by PsychMatters Staff

Simon Hill from Wazoku

Simon Hill is  founder of the idea management software company Wazoku. Having worked with project management collaboration software and as an innovation consultant in past incarnations, Hill spotted that there was a missing piece of the puzzle when it came to ensuring that valuable ideas get a hearing and are not lost. “There was a lack of cohesion early in the ideas … [Read more...] about Interview: Simon Hill – “I don’t work in your team but I can help you”

Chinwag Psych Interview: Benjamin Ellis, “Human Big Data – Using Behavioural Aggregates in Business”

26 April 2013 by PsychMatters Staff

Head Mechanics by Ky Olsen

The Chinwag Psych event is coming up fast - do you have your ticket?  If you do, you’ll witness a compelling investigation inside the human mind, and how the results can be applied to business. One of the speakers to catch is Benjamin Ellis. As the principle CEO of two businesses, Redcatco and SocialOptic, he has his eye on how people can work together better and which … [Read more...] about Chinwag Psych Interview: Benjamin Ellis, “Human Big Data – Using Behavioural Aggregates in Business”

Behind You! Design Drives Online Sales

22 April 2013 by PsychMatters Staff

Is Your Website Buried? by FindYourSearch

Chinwag Psych's very own Nathalie Nahai has given us a taster of what she'll be talking about at the conference. Have a read about the importance of a website's design and how it can influence what customers buy. The background image and colour of your site can prime consumers, claims new research. With a boom in commercial websites and the range of products on offer, how do … [Read more...] about Behind You! Design Drives Online Sales

Neuro, Psych and Machine Learning – a Quick and Dirty Primer

15 April 2013 by PsychMatters Staff

Read a book ((@^f&&@!! by mrd00dman

The Chinwag Psych event is coming up on May 9th and there’s a whole host of interesting presentations lined up with people who are going to speak their mind about your brain and business. The outline for the event is of course Psychology, Neuroscience and Machine Learning. But what exactly do we mean when we throw these words out and what would the connection be to business? I … [Read more...] about Neuro, Psych and Machine Learning – a Quick and Dirty Primer

Chinwag Psych Reading Material Round-Up

12 April 2013 by PsychMatters Staff

My wife reading her Kindle on a mountain by Ryan Smith

Chinwag Psych May 9, is a conference and online publication covering psychology, neuroscience and machine learning for business and marketing.  To give you a run down of the most interesting articles on the internet this week Jamillah has curated a list for your reading pleasure.   To grab a ticket for the event there are some great deals available, simply click here, to find … [Read more...] about Chinwag Psych Reading Material Round-Up

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PsychMatters investigates how behavioural science is applied in business and marketing with regular PsychUp networking events and the Chinwag Psych Conference series, exploring psychology, neuroscience and behavioural economics.
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