There’s no denying that Netflix is doing pretty well (4 million global subscribers). But now, they want to do the unthinkable. Raise their prices. In the USA, Netflix costs $7.99 per month. It’s been that price since 2011. But executives thinks that three years is enough. "It’s not clear that one price fits all" CEO Reed Hastings said, considering an experiment Netflix ran … [Read more...] about Netflix presents: The Psychology of Why We’re Just Like Goldilocks
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PsychUp November Speaker update: #FoodPsych & Cognitive Modelling
OK, we admit it. We got a little greedy with not one, but two new speakers who've kindly agreed to come and speak at next week's PsychUp November: Karen Fewell author of upcoming book #FoodPorn and Ian Randolph, Head of Cognitive Modelling at Samos Analytics. Along with Alex Sass, who'll explore how social phobias can be used in planning digital marketing campaigns, it's going … [Read more...] about PsychUp November Speaker update: #FoodPsych & Cognitive Modelling