This blog is written by Nathalie Nahai, PsychMatters' Editor at Large and keynote speaker at April's Psych Conference. Last month Nathalie spoke to special guest – none other than Dr Susan Weinschenck, The Brain Lady herself. With a Ph.D. in Psychology and over 30 years of experience as a behavioural psychologist, I figured we’d be in for a very exciting interview… She didn’t … [Read more...] about Eyetracking is great for increasing conversions, but it misses one crucial thing…